Our logo is the touchstone of our brand and one of our most valuable assets. We must ensure proper usage.
The preferred way to use the US Squash logo is over a white/light background or on black background with 15% tint. Every attempt must be made to do this.
If the logo must be placed on a dark background or color options are limited then the US Squash logo may be knocked out and used in white.
Please observe the clear space around the logo to maximize visual effectiveness. Nothing should intrude into this specified clear space.
Always leave the logo some space to breathe. Use white or neutral backgrounds.
If it’s unavoidable to sit the logo on a solid color or photograph, use the negative logo.
Do not rotate the logo.
Do not add embellishments like drop-shadows, embossings etc. to the logo.
The streak, ball and court lines inside the logo should always be transparent, letting the background color show through.